Located in the Blue Ridge Mountains in Western North Carolina, UNC Asheville is the designated public liberal arts campus in the University of North Carolina system. UNC Asheville is nationally known for the quality of our student-centered teaching, mentoring of undergraduates in research, interdisciplinary learning, and striving to be an inclusive campus community.
UNC Asheville is committed to promoting diversity and a work environment that encourages knowledge of, respect for, and the ability to engage with those of other cultures or backgrounds. Staff members are encouraged to take an active role to engage in the institution's efforts in promoting diversity and inclusion throughout the workplace. The successful candidate is expected to foster an inclusive work culture where uniqueness of beliefs, backgrounds, talents, capabilities and ways of living are respected and welcomed. Women, traditionally under-represented minorities, and people with disabilities are encouraged to apply.
Classification Title : Public Communication Specialist
Department : Communication & Marketing
Full-Time/Part-Time : Full-Time
Months per Year : 12 Months
Position Summary:
The Digital Content Specialist is responsible for coordinating and implementing the University's online communication efforts, largely focused on web content, but also social media, digital advertising, and email marketing, as well as supporting other areas of Communication & Marketing.
The Digital Content Specialist is a member of the University Web team and coordinates through that group to offer content support and brand oversight to the university's individual website administrators. The position works collaboratively with the Web Designer and the Web Content/Social Media Coordinator to share content through a variety of channels.
This position will assist in front-end webpage development, following specific direction from the Web Designer and adhering to University branding guidelines. Proficiency in using Wordpress, or a similar content management system, to create and manage webpages and web media is required.
This position also works directly with the Director of University Marketing to plan, create and implement a university digital communication strategy including digital advertising, email messaging, social media and web features, and promotion of university events.
Minimum Education/Experience/Skill :
Bachelor's degree in a discipline related to the area of assignment; or equivalent combination of training and experience. All degrees must be received from appropriately accredited institutions.
Preferred Education/Experience/Skill :
Bachelor's degree in Marketing, English, Mass Communication or New Media preferred.
Experience in digital content strategy, Wordpress or another CMS, Google Analytics, and AgoraPulse. Skills or experience in SEO optimization, responsive web design, and accessibility best practices. Proficient in HTML and CSS.
Quick Link for Positing : 6603
EO/AA/ADA Employer:
UNC Asheville is committed to equality and diversity of experiences for our students, applicants and employees. Qualified individuals are encouraged to apply regardless of socio-economic status, gender expression, gender and sexual identity, culture, and ideological beliefs. UNC Asheville is an Equal Employment Opportunity/Affirmative Action employer and will not discriminate against applicants and employees on the basis of race, ethnicity, national origin, religion, age, sex, sexual orientation, gender identity, disability, political affiliation, protected veteran status, genetic information, and any other legally protected status with respect to all terms, conditions, and privileges of university-sponsored activities, employment, and the use of university facilities.
About The University of North Carolina at Asheville
As the only dedicated liberal arts institution in the University of North Carolina system, UNC Asheville kindles learning by offering students an intellectually rigorous education that builds critical thinking and workforce skills to last a lifetime. Small class size, award-winning faculty and a nationally acclaimed undergraduate research program foster innovation as well as recognition.The cornerstone of a liberal arts education is the ability to explore the connections between many different subjects as well as the options available. So learning here expands well beyond the classroom walls. Focusing on undergraduate studies, we help students dig into learning, whether they participate in faculty-mentored research projects, undertake career-related internships, study abroad, or join service projects aimed at improving the quality of life at home and around the world. We encourage everyone to seek challenges, seize opportunities and become a doer as well as a thinker.At UNC Asheville, we’ve created an environment for exploring the world as well as more than 30 different majors. About 3,900 undergraduate students and about 330 full- and part-time faculty bring the campus alive with ...a genuine hunger to understand and contribute to the human experience. Amid the culturally rich setting of Asheville, North Carolina, in the Blue Ridge Mountains, it’s all designed to spark a lifelong quest to know more — a fire that will grow brighter in the future.
